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In This Book, The Reader Will Learn Why The Gap Between The Rich And Everyone Else Grows Wider; Why Savers Are Losers; Why Debt And Taxes Make The Rich Richer; Why Traditional Education Actually Causes Many Highly Educated People - Such As Robert'S Poor Dad - To Live Poorly. In This Book, The Reader Will Find Out Why Going To School, Working Hard, Saving Money, Buying A House, Getting Out Of Debt, And Investing For The Long Term In The Stock Market Is The Worst Financial Advice For Most People.\n\nIn This Book, The Reader Will Find Out Why Real Financial Education May Never Be Taught In Schools. In This Book, Robert Shares The Answers Found On His Life-Long Search, After Repeatedly Asking The Question, 'When Will We Learn About Money?' In This Book, The Reader Will Find Out 'What Financial Education Is... 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It Is Perhaps The Most Prestigious And Influential Book Of Strategy In The World Today. Now, This Unique Volume Brings Together The Essential Versions Of Sun Tzu'S Text, Along With Illuminating Commentaries And Auxiliary Texts Written By Distinguished Strategists. The Translations, By The Renowned Translator Thomas Cleary, Have All Been Published Previously In Book Form, Except For The Silver Sparrow Art Of War,Which Is Available Here For The First Time. This Collection Contains: The Art Of Warthis Edition Of Sun Tzu'S Text Includes The Classic Collection Of Commentaries By Eleven Interpreters. Mastering The Art Of Warconsisting Of Essays By Two Prominent Statesmen-Generals Of Han Dynasty China, Zhuge Liang And Liu Ji, This Book Develops The Strategies Of Sun Tzu'S Classic Into A Complete Handbook Of Organization And Leadership. It Draws On Episodes From Chinese History To Show In Concrete Terms The Proper Use Of Sun Tzu'S Principles. 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