{"product_id":"great-by-choice-uncertainty-chaos-and-luck-why-some-thrive-despite-them-all-b020699","title":"Great By Choice : Uncertainty, Chaos, And Luck--Why Some Thrive Despite Them All","description":"\u003cp\u003eGreat By Choice Is A Groundbreaking Follow-Up To Jim Collins’ Bestselling Good To Great, Co-Authored With Management Expert Morten T. Hansen. This Book Tackles A Bold Question: Why Do Some Companies Thrive In Uncertainty, Even Chaos, While Others Fail? Drawing On Nine Years Of Research, The Authors Studied Companies That Outperformed Their Industry By At Least 10 Times Over A 15-Year Period—Dubbed “10Xers”—And Compared Them To Similar Companies That Didn’T Achieve Greatness.\u003cbr\u003e\nThe Book Reveals Surprising Insights:\u003cbr\u003e\nSuccess Isn’T About Luck—It’S About Disciplined Action, Empirical Creativity, And Productive Paranoia\u003cbr\u003e\nGreat Leaders Don’T Predict The Future—They Prepare For It\u003cbr\u003e\nThe “20 Mile March” Principle Shows How Consistent Performance Beats Erratic Bursts Of Brilliance\u003cbr\u003e\n“Fire Bullets, Then Cannonballs” Teaches How To Test Ideas Before Scaling Them\u003cbr\u003e\n“Smac” (Specific, Methodical, And Consistent) Principles Help Organizations Stay Resilient Under Pressure\u003cbr\u003e\n“Return On Luck” Explores How Great Companies Capitalize On Luck Better Than Others\u003cbr\u003e\nWith Engaging Case Studies And Actionable Frameworks, Great By Choice Is Essential Reading For Entrepreneurs, Executives, And Anyone Navigating Turbulent Times.\u003c\/p\u003e","brand":"BORDERS","offers":[{"title":"Default Title","offer_id":45490543886393,"sku":"B020699","price":108.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0682\/7248\/8505\/files\/9780062120991_1.jpg?v=1766215133","url":"https:\/\/www.bordersstore.com\/products\/great-by-choice-uncertainty-chaos-and-luck-why-some-thrive-despite-them-all-b020699","provider":"BORDERS","version":"1.0","type":"link"}