{"product_id":"the-lean-startup-how-today-s-entrepreneurs-use-continuous-innovation-to-create-b070315","title":"The Lean Startup : How Today'S Entrepreneurs Use Continuous Innovation To Create Radically Successful Businesses","description":"\u003cp\u003eThe Lean Startup By Eric Ries Is A Game-Changing Guide For Entrepreneurs, Innovators, And Business Leaders Seeking To Build Successful Ventures In An Age Of Rapid Change And Uncertainty. Ries Introduces The Lean Startup Methodology, A Scientific Approach To Creating And Managing Startups That Emphasizes Validated Learning, Rapid Experimentation, And Agile Product Development.\u003cbr\u003e\nRather Than Relying On Elaborate Business Plans Or Guesswork, Ries Advocates For Testing Ideas Early And Often, Measuring Real Customer Feedback, And Pivoting When Necessary. This Approach Helps Startups Avoid Wasting Time And Resources, Enabling Them To Adapt Quickly And Build Products That Truly Meet Market Needs.\u003cbr\u003e\nDrawing On Examples From Companies Like Google, Dropbox, And Intuit, Ries Shows How Organizations Of All Sizes—From Garage Startups To Fortune 500 Firms—Can Apply Lean Principles To Foster Innovation And Long-Term Growth. The Book Is Both Practical And Visionary, Offering Tools And Insights That Have Reshaped How Modern Businesses Operate.\u003cbr\u003e\n“A Startup Is A Human Institution Designed To Create A New Product Or Service Under Conditions Of Extreme Uncertainty.” — Eric Ries\u003c\/p\u003e","brand":"BORDERS","offers":[{"title":"Default Title","offer_id":45490543099961,"sku":"B070315","price":57.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0682\/7248\/8505\/files\/9781524762407_1.jpg?v=1766216444","url":"https:\/\/www.bordersstore.com\/products\/the-lean-startup-how-today-s-entrepreneurs-use-continuous-innovation-to-create-b070315","provider":"BORDERS","version":"1.0","type":"link"}