Books Arabic

La Fabrique Du Consommateur (Consumer Industry)

By Anthony Gallizzo - Anas Mohamed Ghattos

ISBN: 9781961628038

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This Insightful Book Takes Readers On A Historical And Sociological Journey Through Europe And North America During The 19Th And 20Th Centuries. It Analyzes How Modern Consumer Society Was Deliberately Created:The Power Of Branding: Unpacks How Marketing Approaches Transformed Ordinary Commodities Into Powerful Symbols Of Social Status And Identity.The Psychology Of Shopping: Explores The History Of The Retail Industry, Commercial Displays, And Structural Market Designs Engineered To Manipulate Consumer Behavior.The Fabricated Identity: Discusses How Modern Citizens Transitioned From A Culture Of Production To A Culture Of Consumption, Where Self-Worth Is Deeply Tied To What People Buy.

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  • Publisher Manshorat Wasm
  • Vendor BORDERS
  • Release Date 2023
  • Pages 278 Pages
  • Country of Origin Ksa
  • Age 18+
  • Width 17.5 cm
  • Language Arabic
  • Barcode 9781961628038