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The E-Myth Revisited: Why Most Small Businesses Don'T Work And What To Do About It

By Gerber Michael E.

ISBN: 9780887307287

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A Business Classic That Debunks Myths About Entrepreneurship And Offers A Proven Framework For Building A Successful Small Business. In The E-Myth Revisited, Michael E. Gerber Challenges The Romanticized Notion That Most Small Businesses Are Started By Entrepreneurs. Instead, He Argues That Many Are Launched By Technicians Suffering An “Entrepreneurial Seizure.” Gerber Walks Readers Through The Stages Of A Business’S Life—From Infancy To Maturity—And Emphasizes The Importance Of Working On Your Business, Not Just In It. Drawing On Lessons From Franchising, He Presents A Systematic Approach To Building Scalable, Efficient Operations. With Sharp Insights And Practical Advice, This Book Has Become A Cornerstone For Anyone Seeking To Grow A Business That Thrives Independently Of Its Founder.

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  • Publisher Harper Business
  • Series test
  • Vendor BORDERS
  • Edition Revised
  • Release Date 14 Oct 2004
  • Pages 288 Pages
  • Format Paperback
  • Country of Origin United State Of America
  • Age 18+
  • Width 1.65 cm
  • Height 20.3 cm
  • Language English
  • Weight 272 g
  • Barcode 9780887307287