Books Business & Management

The Tipping Point

By Gladwell Malcolm

ISBN: 9780316679077

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The Tipping Point Is That Magic Moment When An Idea, Trend, Or Social Behavior Crosses A Threshold, Tips, And Spreads Like Wildfire. Just As A Single Sick Person Can Start An Epidemic Of The Flu, So Too Can A Small But Precisely Targeted Push Cause A Fashion Trend, The Popularity Of A New Product, Or A Drop In The Crime Rate. This Widely Acclaimed Bestseller, In Which Malcolm Gladwell Explores And Brilliantly Illuminates The Tipping Point Phenomenon, Is Already Changing The Way People Throughout The World Think About Selling Products And Disseminating Ideas.

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  • Publisher Hachette Usa
  • Series test
  • Vendor BORDERS
  • Release Date 1 May 2001
  • Pages 280 Pages
  • Format Paperback
  • Country of Origin United State Of America
  • Age 18+
  • Width 1.9 cm
  • Height 17.1 cm
  • Language English
  • Weight 144 g
  • Barcode 9780316679077