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Business & Management
The Tipping Point
ISBN: 9780316679077
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Product Specification
The Tipping Point Is That Magic Moment When An Idea, Trend, Or Social Behavior Crosses A Threshold, Tips, And Spreads Like Wildfire. Just As A Single Sick Person Can Start An Epidemic Of The Flu, So Too Can A Small But Precisely Targeted Push Cause A Fashion Trend, The Popularity Of A New Product, Or A Drop In The Crime Rate. This Widely Acclaimed Bestseller, In Which Malcolm Gladwell Explores And Brilliantly Illuminates The Tipping Point Phenomenon, Is Already Changing The Way People Throughout The World Think About Selling Products And Disseminating Ideas.
Additional Information
Publisher Hachette Usa
Series test
Vendor BORDERS
Release Date 1 May 2001
Pages 280 Pages
Format Paperback
Country of Origin United State Of America
Age 18+
Width 1.9 cm
Height 17.1 cm
Language English
Weight 144 g
Barcode 9780316679077
The Tipping Point